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Cesar Bandera:

The Importance and Perils of Social Capital in Innovation Ecosystems

About the Session:

Innovation ecosystems, such as incubators and accelerators, offer their members a “critical mass” of social capital including potential collaborators, vendors, and customers.  Social capital is crucial to startup’s survival, but startups that do not engage an ecosystem’s social capital would be better off not being in the ecosystem at all.  Once the startup realizes revenue, achieving profit will require converting the tacit knowledge of social capital into explicit knowledge, such as standard operating procedures.  We illustrate these dynamics, and how the entrepreneur can navigate from startup inception to growth.

Cesar's Bio:

Cesar Bandera is assistant professor of entrepreneurship at the Martin Tuchman School of Management of the New Jersey Institute of Technology.  His research interests include cross-cultural experiential entrepreneurship education, knowledge management within entrepreneurial ecosystems, and business incubation with a focus on innovation-driven ventures.  Bandera is also founding partner of a mobile health company that conducts wireless public health campaigns for CDC, NIH, and foreign ministries of health.  Bandera received his Ph.D. in Electrical and Computer Engineering from the University at Buffalo, NY.  His work has yielded the NASA Space Act award, Small Business of the Year Nominations from the US Department of Defense, four patents, and numerous publications.   Bandera is Program Director of the Academy of the International Council for Small Business, Associate Editor of the Journal of Translational Engineering in Health and Medicine, and Senior Member of the Institute of Electrical and Electronics Engineers.

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